The cast shadow is a Photoshop effect used in giving any picture a realistic vibe. The motivation behind the innovation of this technique was derived from nature. Naturally, when lights fall on any object, the object leaves a shadow behind it. Photoshop used this idea to innovate an effect like the cast shadow to make any given picture look more realistic.  

Realistic Cast Shadow Effect In Photoshop Tutorial Overview: 

Adding the cast shadow to any picture ain’t a very stiff job, but it needs sheer dedication, concentration and hours of hard work.

If you are wondering to cast a realistic shadow to your photo using Photoshop, then stay tuned with us. Today, we’ll share the ways how you can avail the technique of adding realistic and effective cast shadow using Photoshop.

The picture we will work on:-  

The final result we are going to achieve:- 

A cast shadow effect is a sensitive material. While proper use of it can make your picture look realistic, the improper use of it can represent your picture as a false one. So, be careful about its uses. Do not add cast shadow where its use is not required.

So, without further ado, let’s dig in. 

What is the cast shadow? 

When an object or person stands on any surface, due to light, they leave a shadow behind them. The shadow falls diagonally backward of the person or object. Besides, the shadow remains dark at the joint point and remains cast at the end.

When Photoshop transforms this very idea into the graphical presentation, it turns into a Photoshop effect, and the effect takes the name after cast shadow. 

Cast shadow adds a realistic vibe to any picture. Specifically if you perform background removal.

Plus, the cast shadow is different from other graphical shadow effects used in Photoshop. According to its origin, we can only add cast shadow to an object when it is touched with any surface. Consequently, we can not add the cast shadow effect under any object if the object is not touched with the surface. 

Benefits of the realistic cast shadow

Cast shadow adds depth to an image. It helps the photo to look more realistic.

For instance, we can talk about e-commerce pictures. Unlike a traditional shop, e-commerce hardly has any physical shop. So, the only way e-commerce can showcase their products to customers and prospects is via their digital platform.

They share their product pictures and relevant details on their websites and social media platforms. Here, image plays a vital role in generating traffic, hence customers and prospects. If the picture doesn’t look enticing enough, no one will show an interest to visit the website. If there is no traffic on your web-site, it means you will lose thousands of sales.

So, now we can realize the importance of an image for an e-commerce site. Do you know a cast shadow can count you in thousand sales? Doesn’t sound convincing?

Let me explain…

Suppose you run an e-commerce business of furniture. You need to showcase your product. You have got the right quality products for your customers, and you did photography of those products. But the pictures don’t look convincing due to the correct color balance and light on it. It seems complicated to differentiate your product from its background. 

Therefore, you need to retouch photos. You need to separate the product from its background.

How to Create a Realistic Cast Shadow in Photoshop

Today we will suggest a manual technique to cast a realistic shadow for complex photos. We’ll discuss techniques for personal images and photos of an object. To pull the cast shadow job manually, we will be needing specialized software and tools:

Suggested Photoshop Versions: 

  • Adobe Photoshop CS6 or CS5
  • Adobe Photoshop CC

Though you can accomplish creating a shadow in CS3, however, we suggest using the latest versions.

  Required Tools:

  • Selection tool: 
  • Crop tool
  • Background/ Foreground color swatch

Step by Step Tutorial for Casting a Realistic Shadow

Open the image in Photoshop first and remove the background from it. You can do this by selecting the person.

Here, we use the clipping path and clipping mask to select. However, you can do selection using other tools like the lasso, magic wand tools.

If you remove the background from the photo, it will be helpful to create a shadow easily. You can choose any solid color as a background.

Now let’s move on to create cast shadow in photoshop.

Step 1: Selecting the person or object using Photoshop Selection tools

Select the object or person to whom you want to cast a shadow. For selection use the lasso tool/ quick selection tool/ pen tool, which is convenient for you. All three selection tools are super handy. These selection tools allow the free-hand selection of edges smoothly. Once the person or object gets selected, you will see a selection mark around it.

Check the selection mark carefully for whether you have selected your desired portion or not. Here, I’ve selected my photo, look at it for better understanding.  

Select the object or person to whom you want to cast a shadow. For selection use the lasso tool/ quick selection tool/ pen tool, which is convenient for you. All three selection tools are super handy. These selection tools allow the free-hand selection of edges smoothly.

Once the person or object gets selected, you will see a selection mark around it. Check the selection mark carefully for whether you have selected your desired portion or not. Here, I’ve selected my photo, look at it for better understanding. 

Step 3: Creating a layer for the selection

Now copy the selected portion into a new layer. Then, Use keyboards shortcuts to complete the action. For windows, press Ctrl+J. Furthermore, for mac, press Command +J. Photoshop will copy the selection to a new layer without making any changes to the present window. To see whether the action has been completed or not, check layer panels. Nevertheless, that will create a new layer. Naturally, named “layer 1” above the background (imported image) layer

Step 3: Add extra canvas to accommodate the shadow

If your photo doesn’t have much canvas space, then It will be difficult to accommodate shadow on it. Expand the canvas if you need space to accommodate the shadow.

To expand the canvas, click on the crop tool from the left sidebar. Now, enter fullscreen mode with crop tool active. Place and tap the mouse cursor at the upper gray top corner of the screen and drag the cursor to the bottom of the screen. Drag the cursor diagonally.  

However, you will get to see some little squares on the photo after releasing the mouse tap. Click on the square, which is placed right beside where you need extra canvas space. 

Now, drag the square till you get your convenient canvas space. ( In my photo I needed space at the back of my photo, so I made extra space at the back) Press enter to complete the action. 

Step 4: Take a new blank layer

If you are using a mac, then press and hold Command key, keeping a hold on the key go to the bottom of layer panels and click on the NEW LAYER Icon. 

It will result in adding a new layer between layer 1 and the background layer. If you are using windows then complete the action by pressing the Ctrl key.

Step 5: Create a new gradient background

Now we need to create another Background Layer for using gradient effect. And it will give it a realistic Depth on the shadow. Select the Foreground color swatch from the left tools panel. You can select any or change color from here. But by default, it’s black.

You will see a Color Picker, where you can select any foreground color. But I will suggest you choose a light gray. If you want, you can use the color settings that I use in this tutorial. Make the B value 70%( B means Brightness). Now click OK,

Next, Look at the tools panel and select the Gradient tool. We will use these gradient tools several times for making this effect.

To active, the gradient tools right-click ( Windows) and Control-click ( MacBook). To open the Gradient Picker, click at any place inside the document window. Be sure you have the last gradient, foreground to background.

And you are selected by clicking on the thumbnail. Press Enter on your Keyboard (for Win) or Return (For Mac) when you are done to shut out of Gradient Picker.

Then, Click on the down of the picture and hold the shift key and drag it straight up until you are in the middle of the image.

It will be easy for you to drag constrains your movements if you are holding the shift key.

Escape your mouse button, and Photoshop will draw the gradient effect, which will be our new background for the image.

Step 6: Create another layer Top of the gradient

Now click on the New Layer icon from the layer panel. You will find it on the bottom.

You will see a new layer above the gradient layer that we create before.

Step 7: Make a Selection around the Object

Keep upholding your Ctrl key ( Windows) or command (Macbook) and Click on the Top layer’s thumbnail from the layers panel. No need to select the layer, you just need to click on the thumbnail.

Now you will see a selection around the Object of this layer.

Step 8: Fill The entire Selection With Black Colors

For filling the selection with black colors, go to the Edit menu from top of the screen and choose “Fill” from the Dropdown menu.

A dialogue box will appear, now change the Use option to black and click OK for closing this box.

It fills up the entire selection with Black colors. Then it will not appear on the image window because this layer is blocked. But you can see the preview on the layer panel.

Step 9: Distort the Shadow into Right Position

 This Filled area will be our shadow, that we made some time ago. At first, we need to revamp it and move it in the right place. We can do this by using the Distort option.

So you need to click on the Edit menu and select Transform from the dropdown menu and choose Distort.

We need to reshape the black filled area. We can do this by clicking on the transform box and pulling it to make it perfect for shadow. Actually, it will depend on your image position.

Maybe you also need to fix the base part of this shadow in the same way until everything looks good.

When it is perfect, press Enter (Windows) or Return ( MackBook) to exit out the Distort command. Now you will see something like a shadow, but this is not perfect yet.

Step 10: Apply Slight Blur Effect on the shadow

Now we will apply Blur effect because the edge of the shadow looks too sharp. To apply the blur click Filter menu > Blur > Gaussian Blur. Now, adjust the blur effect as your preference.

Step 11: Apply Quick Mask Mode to select the shadow gradually

For making the shadow realistic, the edge of the shadow needs to be softer. To create a continual blurring effect, again we will use the Gaussian blur filter. But before we create this filter, we will use a quick mask option to create a selection.

Again we need to select the gradient tool like before. Now press the D button from the keyboard to reset the color of the Foreground and Background option. Then press the Q from the keyboard to make a quick mask. Click on the bottom of the shadow and dragging it step by step.

Escape the mouse at the top of the shadow, and a red transparent will show on the image. This transparent part represents the selected area.

After that press Q on the keyboard to quit out the Quick Mask and it will be returned into normal mode. Now, look at the image. It looks better than before.

Step 12. Use the Gaussian Blur Effect Again

Now its time to apply the Gaussian Blur effect again. By pressing CTRL+ALT=+F (Windows) or COMMAND+OPTION+F (MacBook), we can bring it back quickly. Now increase the value of Radius around 8.0 pixels to make it perfect. Then click OK to quit it out. 

For removing Outline selection, press CTRL+D ( Windows) or COMMAND+D ( MackBook). Now look at the shadow, it looks softer gradually bottom to top.

Step 13. Create a layer mask

Now its time to create a layer mask because the shadow needs to make a fade out from the subject. Click on the Layer mask icon for creating a new layer. You will see a white filled layer mask thumbnail at the right side layers bar.

Step 14. Select the dark gray color as the foreground

Now you need to click on the BG (Background) color from the color swatch tools. You will find it on the left side toolbar.

After appearing the color picker, choose a dark gray color by changing the value of B (B for Background) to 30 %. And leave the other option as usual.

Now Escape the mouse button at the top of the shadow before we drown the gradient effect on the layer mas. And we don’t see any gradient effect in the picture.

You can see that the shadow looks fading gradually from the subject.

Step 16. Make opacity lower of the shadow

Now it’s the final step. Make the opacity lower, so it doesn’t appear the dark near the subject. You will get this option on the top of the layer panel. I make it 85 %.

And we are completely done. Look at the image below. This is the final Result of Cast Shadow.

Now then, we have successfully Create Cast Shadow in Photoshop. Let’s learn the usage of cast shadow in images. 

When to use a cast shadow in eCommerce:

The nature of cast shadow is creating a natural look, It helps to create the depth of a product or person. Moreover, it aids in creating an illusion of solid products. For products like shoes, bottle, can, Umbrella, etc. 

Shadow creation is essential for eCommerce Image Editing and Deep Etching services.

Here, you can seek the help of a cast shadow effect. Once you remove the background from any given picture, the pictures lose their authenticity. And it starts looking like an inanimate picture. Because Every realistic thing has a shadow with it.

So,

  • When you remove the background from a photo, you also lose on the shadow. The cast shadow effect helps in solving these types of problems.
  • Moreover, It adds a backward shadow to your picture, which gives a realistic look to any photo.
  • The realistic-looking picture creates trust in customers and prospects.
  • That creates a good impression, which increases sell. If your image doesn’t look enticing, you can not make a sale.
  • Hence, add a realistic cast shadow effect to your photo and count the sales.

When to use cast shadow?

  • If your image’s subject is long by height, you can add a cast shadow on it.
  • When the subject of your image is standing at a 120-degree angle, then cast shadow will be perfect for it.
  • Where the subject of the image is standing in the background, you also can add a cast shadow here.
  • And the proportion of the height and width of the subject will not be the same or closer.

By adding a shadow on the product, we can make it more realistic. There are some types of shadow, but Cast shadow will create realism or depth. When your product image looks unnatural, then you can add a cast shadow to make it more natural. If the subject is standing in the background, then you need to use a cast shadow. It will help you to increase your sells.

Difference between Cast Shadow and Drop shadow:

Drop shadows are decorative and working to enhance the image. On the other hand, cast shadows are typically creating for the object to give that image a real depth.

We use drop shadow when the background and foreground are collateral, and use cast shadow when the subject is standing on the Background.

The Bottom Line: 

I hope the tutorial will be helpful for you. In the tutorial, we tried to suggest the ways how you can get a realistic cast shadow in your photo. But the ways won’t help if you don’t practice them devotedly. Practice and observe to do better in this field. Use a realistic cast shadow effect to your eCommerce photos. 

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